A Shade Above make handmade lampshades to specification for interior designers, hoteliers, lighting designers and architects worldwide. Their website needed a refresh to bring the brand into alignment with industry peers.
The brief
During the initial planning and research stage of the project we established the following:
Design
The beauty of this website is the imagery, showcased on clean greys and khaki backgrounds along with simple white containers and minimalist photo galleries and sliders. Many hours were spent carefully restoring and preparing photos taken from mobile phones, photocopied printcopy and professional studio shots to ensure all website imagery was consistent and to standard. All the photos were taken on location and are original.
Function
Significantly is a bespoke order form for customers to select a combination of lampshade fabrics, styles and fittings. Functions include:
Brand and graphics
Various branded icons, logos, flyers, business cards and other designs to support this project:
Server Hosting
Hosted with Svelte Hosting in London. Selected hosting includes:
Testimonial
Fiona Ascroft‘s thoughts on the website and working together with Follyfox Design:
Working with Follyfox Design feels like a collaboration. Rita’s design innovation, expertise and ability to ‘grasp’ branding has been invaluable. Whilst we knew what we were aiming for making a website together was a journey that went hand in hand with overall business and sales strategy. The USP was, and is, Rita’s flexibility and capability, not only in website design and development, but also in strategy, branding and GDPR/legal issues. In particular for us, and invaluable for a bespoke manufacturer without product shots, her skill in photo editing/restoration and design meant the site was made with existing photography rather than setting up expensive and time-consuming photoshoots. We are delighted with our website!
| Fiona Ascroft | ashadeabove.co.uk | View